The AI Act is done. Here’s what will (and won’t) change

The EU’s AI Act was approved by the European Parliament, marking a significant step in regulating AI. The Act will ban certain AI uses, require labeling of AI-generated content, establish a new European AI Office, and enforce transparency from AI companies. The Act aims to address potential harms and ensure ethical use of AI.

 The AI Act is done. Here’s what will (and won’t) change

The AI Act: What Middle Managers Need to Know

1. AI Use Cases Banned

The EU’s AI Act will outlaw high-risk AI uses in healthcare, education, and policing by the end of the year. It also bans ambiguous uses like subliminal techniques and real-time facial recognition in public places.

2. Transparency in AI Interactions

Tech companies will be required to label deepfakes and AI-generated content, making it easier to detect misinformation. However, detection technology still needs development.

3. Citizen Complaints and Explanation

The AI Act sets up a new European AI Office, allowing citizens to complain about AI harm and receive explanations for AI decisions. However, citizen AI literacy is crucial for this to be effective.

4. AI Company Transparency

AI companies in high-risk sectors will have new obligations, including better data governance and transparency in model development. Companies with powerful AI models will face more stringent requirements and potential fines for non-compliance.

Practical AI Solutions for Middle Managers

Consider implementing AI in your company to:
– Locate key customer interaction points that can benefit from AI
– Ensure measurable impacts on business outcomes with defined KPIs
– Choose AI tools that align with your needs and provide customization
– Start with a pilot, gather data, and expand AI usage judiciously

For AI KPI management advice, connect with us at hello@itinai.com. And for continuous insights into leveraging AI, stay tuned on our Telegram or Twitter.

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Consider the AI Sales Bot from itinai.com, designed to automate customer engagement 24/7 and manage interactions across all customer journey stages.

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