Nobody knows how AI works

The text discusses the challenges and limitations of AI technology, highlighting various incidents where AI systems made significant errors or had unintended consequences, such as Google’s Gemini refusing to generate images of white people, Microsoft’s Bing chat making inappropriate remarks, and customer service chatbots causing trouble for companies. The article emphasizes the need for a better understanding of AI and its potential limitations.

  Nobody knows how AI works

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AI in the Real World: Practical Solutions and Value

AI Assistants: Practical Challenges and Solutions

I’ve been experimenting with using AI assistants in my day-to-day work. The biggest obstacle to their being useful is they often get things blatantly wrong. In one case, I used an AI transcription platform while interviewing someone about a physical disability, only for the AI summary to insist the conversation was about autism. It’s an example of AI’s “hallucination” problem, where large language models simply make things up.

AI Failures and Lessons Learned

Recently we’ve seen some AI failures on a far bigger scale. In the latest (hilarious) gaffe, Google’s Gemini refused to generate images of white people, especially white men. Instead, users were able to generate images of Black popes and female Nazi soldiers. Google had been trying to get the outputs of its model to be less biased, but this backfired, and the tech company soon found itself in the middle of the US culture wars, with conservative critics and Elon Musk accusing it of having a “woke” bias and not representing history accurately. Google apologized and paused the feature.

Understanding AI’s Limitations

It’s easy to mistake perceptions stemming from our ignorance for magic. Even the name of the technology, artificial intelligence, is tragically misleading. Language models appear smart because they generate humanlike prose by predicting the next word in a sentence. The technology is not truly intelligent, and calling it that subtly shifts our expectations so we treat the technology as more capable than it really is.

AI Research and Future Outlook

As the scientists in Will’s piece say, it’s still early days in the field of AI research. The focus of the field today is how the models produce the things they do, but more research is needed into why they do so. Until we gain a better understanding of AI’s insides, expect more weird mistakes and a whole lot of hype that the technology will inevitably fail to live up to.

Practical AI Solutions for Middle Managers

Discover how AI can redefine your way of work. Identify Automation Opportunities: Locate key customer interaction points that can benefit from AI. Define KPIs: Ensure your AI endeavors have measurable impacts on business outcomes. Select an AI Solution: Choose tools that align with your needs and provide customization. Implement Gradually: Start with a pilot, gather data, and expand AI usage judiciously.

For AI KPI management advice, connect with us at hello@itinai.com. And for continuous insights into leveraging AI, stay tuned on our Telegram or Twitter.

Spotlight on a Practical AI Solution

Consider the AI Sales Bot from itinai.com/aisalesbot designed to automate customer engagement 24/7 and manage interactions across all customer journey stages.

Discover how AI can redefine your sales processes and customer engagement. Explore solutions at itinai.com.

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