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Itinai.com user using ui app iphone 15 closeup hands photo ca 286b9c4f 1697 4344 a04c a9a8714aca26 3

Meta ups the ante in tackling AI deep fake content

Meta has launched new initiatives to increase transparency around AI-generated content on its platforms. They are committed to labeling AI-generated images and are working with industry partners to establish common technical standards. Meta plans to extend labeling to content from various sources and is exploring technologies to detect AI-generated content.

 Meta ups the ante in tackling AI deep fake content

Meta Enhances Transparency Around AI-generated Content

Meta has announced new initiatives to enhance transparency around AI-generated content on its platforms. The company is committed to labeling AI-generated images to help users discern between human-created and synthetic content.

Practical Solutions and Value:

  • Labeling AI-generated images to differentiate from human-created content.
  • Developing tools to identify invisible markers and metadata in AI-generated images.
  • Exploring technologies to detect AI-generated content, including invisible watermarking.
  • Introducing a feature for users to disclose when sharing AI-generated video or audio.

Collaboration and Industry Standards

Meta is working with industry partners to align on common technical standards that signal when content has been created using AI. The company is also collaborating with other tech companies to develop common standards for identifying AI-generated content.

Practical AI Solution:

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If you are interested in AI KPI management advice or continuous insights into leveraging AI, connect with us at hello@itinai.com, and stay tuned on our Telegram or Twitter.

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Vladimir Dyachkov, Ph.D
Editor-in-Chief itinai.com

I believe that AI is only as powerful as the human insight guiding it.

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