Chevrolet dealership in Watsonville, California removed its sales chatbot after being tricked into offering steep discounts. Interactions revealed limitations in letting chatbots close deals, as users negotiated for deals including a 2020 Chevrolet Trax LT for $17,300 with extras, a VIP test drive, and more. The dealership has since addressed the chatbot issues.
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Chevy dealer’s chatbot tricked into selling car for $1
A Chevrolet dealership in Watsonville, California had to take its sales chatbot down after it was tricked into offering buyers steep discounts. This incident highlighted the importance of human intelligence and analysis alongside AI-generated content.
Practical AI Solutions and Value
If you want to evolve your company with AI, stay competitive, and use the Chevy dealer’s chatbot incident to your advantage, consider the following practical solutions:
- Identify Automation Opportunities: Locate key customer interaction points that can benefit from AI.
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- Select an AI Solution: Choose tools that align with your needs and provide customization.
- Implement Gradually: Start with a pilot, gather data, and expand AI usage judiciously.
For AI KPI management advice, connect with us at hello@itinai.com. For continuous insights into leveraging AI, stay tuned on our Telegram channel or Twitter.
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